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Case study

Prodily

A free PM curriculum where the output is a portfolio, not a certificate.

01 / Problem

The problem

Aspiring PMs and career switchers are stuck between free content with no sequence and bootcamps that cost too much. Self-study has no order, no feedback, and nothing to show at the end.

People don't need more things to consume; they need more chances to think.

02 / Solution

What I shipped

A sequenced curriculum where each lesson runs Read → Recall → Apply → Retain, with scenario quizzes and spaced repetition.

  • 90 lessons across 9 modules, each ending in a capstone
  • Capstones: opportunity brief, discovery, PRD, roadmap, UX spec, North Star metric tree + A/B spec, tech trade-off brief, alignment plan, case study
  • Read → Recall → Apply → Retain loop with scenario quizzes and spaced repetition
  • 7-competency Skill Radar scored from completed work, not self-report
  • Public portfolio page, no login needed, plus a verifiable certificate

03 / Architecture

How it’s built

  • Next.js App Router & TypeScript: static content generation with client-side interactive modules
  • State & progress: localStorage-backed lesson completion, spaced repetition tracking, and quiz evaluations
  • 7-competency Skill Radar: deterministic weighted scoring engine mapping completed capstones to skills
  • Public portfolio generation: verifiable learner profiles rendered at /p/{name} with badge verification
  • Dual-track content model: v2 lessons split into Core essentials and deep-dive technical explorations

04 / Decisions

Key decisions

  • A sequenced path over a curated link list: each module builds on the last
  • Depth over gimmicks: a free core curriculum, donation-funded, with no paywall
  • Skills scored from real work, not self-report
  • Rebuilt the experience as v2 (Core + Deep-dive) after a learner called the old UI boring

05 / Outcome

By the numbers

lessons
90
capstones
9
users
400+

Grew to 400+ users with a free core curriculum and no paywall; v2 shipped in response to learner feedback.

06 / Roadmap

What’s next

  1. Phase 01

    Peer review on capstones

  2. Phase 02

    Cohorts for learners who want to move through the path together

For hire

Want work like this for your team?

If you need to work out what to build before you build it, I can run the discovery, PRD and roadmap work that Prodily teaches, with your team.